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London tourist hotspot applies for bollard protection

by: NJM Group Marketing on

Madame Tussauds London has a special security measure in mind after Home Office added it to their list of potential targets of hostile vehicle attacks. 

The museum has applied for permission to install bollards decorated with celebrity silhouettes, a design the museum’s planning officer characterised as ‘discreet’ and appropriate for the popular tourist area.

If permission is granted, the one meter high bollards will be installed on the pavements along Allsop Place and the corner of Marylebone Road.

Every third bollards will be covered in a mat black sleeve featuring a white silhouette of a character.

The design will elevate the bollards into something more than just protection, making them a decorative part of the streetscape.

Hostile vehicle threats are on the rise globally and it has become more important than ever to mitigate the risks.

Visited by well over two million visitors a year, Madam Tussauds London remains one of the most popular tourist attractions, showcasing more than 300 wax figures of cultural icons and celebrities.

The crowds and its cultural significance make the museum a likely target of terrorist attacks. 

“The safety and security of our guests and employees at Madame Tussauds London is always our number one priority," the museum's London spokeswoman told a local London paper.

The bollards, if approved, will protect the queue of visitors often standing outside the museum.

Although the city council aims to reduce clutter and improve pedestrian flow in the area, they believe the benefits

 of the bollards outweigh any concerns.

One of the reasons for this is the design of the bollards as they will add an aesthetic element to the surroundings.

Bollards can come in many shapes and sizes and can in fact be designed to suit any environment.

Covering them in sleeves, like Madame Tussauds plans to do, is just one way of elevating hostile vehicle mitigation bollards into a decorative and cohesive part of the streetscape.

Australian Bollards specialises in such Soft Approach to Hard Security solutions. Our popular event bollards have recently been implemented at Luna Park in St. Kilda.

Australian Bollards offer tailored security solutions that blend in seamlessly with the environment. We can design bollards from scratch to match any aesthetics.

Many of our VBIED solutions have been installed at iconic sites across Australia.

Our stainless steel designer bollards is a popular design installed around Media House in Melbourne, a culturally significant hub that is home to the Age and features a gallery, café and plaza for the public.

Next to them, Granite planters guard the entrance. They look like impressive decorations, but with their 800kg, they won’t budge if hit by a hostile vehicle.

The sleek black granites spheres we installed in front of Chadstone Shopping Centre are another proof that HVM bollards can be turned into tasteful pieces of art.

They complement the modern, clean aesthetics of Australia’s largest shopping centre, and are more than strong enough to stop a vehicle at speed.

Bollards can literally look like anything. At Australian Bollards, we take pride in providing solutions that suit any environment, and we can tailor a solution specifically for your needs.

If you would like to know more about our Soft Approach to Hard Security Solutions, please call our friendly customer service team on +613 9459 3488.  

Contact Us

  • Melbourne Head Office: 53 - 55 Korong Road, West Heidelberg, Vic. 3081. Australia.
  • Sydney Office: 12/50 Margaret St, Sydney, NSW 2000. Australia.
  • + 613 9459 3488

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